The seemingly sage advice to make money having fun is something so many of us entrepreneurs have taken to heart…but it’s not always as good of an idea as it may seem. I was recently at a gathering of 7 and 8-figure women business owners and one of them pulled me aside in the hallway
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It’s been a season of harvest in my sister circle. This group is made up of women I’ve known for 20 years or more and we all remain the village of support for one another. There have been exuberant shares of new jobs that will 4x their income, new cars, new homes, new marriages, a
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Recently, a writer and author I admire in the healing space announced that they might be stepping away from social media. Their audience panicked. One after another, comments on their live feed shared the sadness, confusion and reluctant support for this person. It was clear that this leader had developed a real connection with their
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What is a regenerative company? We’ve been over here creating something completely new for you. It’s a live program that I’m delivering called Regenerative Business and it’s been stretching and nourishing us as it’s come to fruition. (Enrollment closes 4/14 at 5pm ET. Learn more here.) The program is based on an exploration I went
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Goal setting how-tos usually focus on the mechanics but leave out the energetics. This is why I’ve always had a funny relationship with goals. They’ve either felt meaningless or constricted and heavy. If you can relate, I’m glad you’re here because I recently had an opportunity to shift the way we set and relate to
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As we approached the end of January and I found that our promotion plans for the first half of 2022 were not yet revealing themselves, I started asking myself: How can we launch an online course in a way that feels better? Over the past 13 years since I’ve been in the online marketing world
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“Launching in the online world is just like the male orgasm…push, push, push, push….explode!” I was talking with a colleague about the benefits of keeping your offerings on evergreen versus the live launch model, and that’s what came out of my mouth. What if we launched like we were riding the wave of the most
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Picture this: the scene is pre-pandemic speed dating. You’re hanging out for the heck of it with some friends and the scene has a decent vibe. Classy even. You feel curious and safe in the room, with zero attachment to the outcome of the evening, when you’re paired with your first “date.” You notice how
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The year my first book, Money: A Love Story, came out our email list jumped from 3,000 people to 45,000 people. Why? Visibility. How? Media. Getting your work featured by media outlets that already have eyeballs is one of the most “do less” ways to grow your business How do you do it? I’m so
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Publicity is something that all entrepreneurs should have in their business strategy, and it’s a lot more simple than you may think. A lot of times, people think publicity is for you once you’ve hit the six or seven-figure mark in business or when you’re launching your book five years from now. I really believe
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Last year we implemented 3 new customer retention strategies that significantly increased our Origin Membership retention. The success rate of selling to an existing customer is 60-70%, whereas the success of selling to an old customer is 5-20% (Cross-Channel Marketing Report). Increasing your customer retention by just 5% can increase your profits from 25-95% (Bain
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